This international event not only spanned five major US cities, but also spanned the globe. As digital producer for TheIDCorp, I produced the standard and rich media banners and assisted in the production of the OOH display ads.
These XM Radio TV ads were first created as Flash animations. Once animations were approved, these animations were recreated in After Effects to create the final TV spots. As VP, Sr. Producer of Interactive/ Integrated Media, I produced the final approved Flash animations at Lowe Worldwide.
I produced the Activia website for the U.S. Dannon Activia product launch while working at Tribal DDB.
Toyota launched the “Why Not?” ad campaign, the largest corporate campaign in the company’s history. I was called in to produce a microsite project within 2 weeks of launch. The web production company used for the site build was Siite Interactive and the site launched on time.
“Behind the Scenes” an interactive microsite that entertains while it educates about how things are done at Perdue farms. I produced this project as vp, sr. interactive producer at Lowe Worldwide. The interactive production company was Firstborn.
“Hands Symphony” an interactive application on handsonlycpr.org that entertains while it educates about Hands-Only CPR. I produced this project as executive interactive producer at Gotham. The interactive production company was TheIDCorp and the music house was Mophonics. This microsite won a bronze at The One Show.